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Work

Leadership & Management

I have a solid track record leading high-performance user-experience teams and am particularly adept at fostering teams that are collaborative and adaptive, produce high quality work and have low staff turnover.

Core Expertise

I have experience both leading teams and working as an individual contributor in all my core areas of expertise.

  • Information Architecture
  • User Research
  • Usability Testing
  • Interaction Design & Prototyping
  • Content Strategy
  • Proposal Writing & Project Management
  • Coaching & Mentoring

Industry Expertise

  • Consumer Products
  • Education
  • Financial Service
  • Healthcare
  • Law/Legal
  • Manufacturing
  • Telecommunications
Challenge: A premium product with great revenue generation potential was underutilized, why?
Solution: I recommended usability testing with eye-tracking, which diagnosed the problem and suggested the best alternative approach
Result: A 10% increase in revenue, projected to increase product revenue by 4M annually

Challenge: Decisions made based on preconceived ideas had repeatedly led to ineffective user interface designs
Solution: My work conducting user interviews and developing personas uncovered an audience that hadn’t been clearly recognized and led to critical insights about other audiences
Result: We were able to make dramatic short-term UI improvements while making the case for a broader shift in approach over the long-term

Challenge: Team was looking for a way to make dramatic changes to a deeply entrenched administrative interface without alienating long-term users
Solution: A consulting engagement that combined rapid-prototyping and participatory design sessions led to an iteratively designed “best of both worlds” interface
Result: The team was able to take a fully-functional prototype to conferences and sales meetings months in advance of launch